Exchange · Publishers · Compare
For publishers · Old way vs Exchange
Less BD. Less adops. Same live offer.
Setup is simple. Accept a share and work with advertisers already on Exchange — no new deal cycle, no massive adops team for tiny changes, no postback to stand up. Direct deals. Publisher-first. You keep control.
Shares land paused. 100% of the named payout hits you.
Same live offer
Both sides
Them
Advertiser
⇄
You
Publisher
Accept a share
Stay on the offer
Track in GoKart
No postback to set up for shared Exchange offers.
Less friction. Same offer on both sides.
Old way vs Exchange
Business development
The old way
A new deal cycle every advertiser. Legal, IO, campaign build, then wait.
Exchange
Accept a share from advertisers already on Exchange. Work together on the live offer.
Adops
The old way
A massive adops team for every tiny payout, geo, or pause.
Exchange
You stay on the same live offer. Tiny changes do not need a team.
Tracking
The old way
Stand up a postback. Reconcile when the numbers do not match.
Exchange
Track in GoKart. You do not set up a postback for shared Exchange offers.
What you get
Accept a share. Stay on the offer. Track here.
Less BD
Work with advertisers already on Exchange instead of opening a new deal cycle.
Less adops
Tiny changes live on the same offer. You do not staff a team for each one.
Track in GoKart
No publisher postback on shared Exchange offers. Advertisers plug into our MMP. You track here.
What Exchange is
One shared live offer. Not a DSP.
Direct deals between two GoKart accounts. Publisher-first. You keep the relationship and the controls.
Not a generic ad network. You see the offer, you approve it, you run it.
Shares land paused. Nothing runs until you go live.
100% of the named payout hits you.
Join once. Take the next share.
Same live offer on both sides. Less BD. Less adops. Track in GoKart.
How Exchange works for publishers →
The platforms behind the rewarded economy.
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