Exchange · Advertisers · Compare
For advertisers · Old way vs Exchange
Find publishers. Change the offer live.
Setup is simple. You and the publisher work on the same shared live offer — so a new partner is not a new legal cycle, a new campaign build, or a new tracking discrepancy. Direct deals. Publisher-first. Not a DSP. Not a black box.
Shares land paused. 100% of the payout you name hits the publisher.
Same live offer
Both sides
You
Advertiser
⇄
Them
Publisher
Payouts
Caps
Geos
Pause
Change it on the offer. They see the same thing.
Less friction. Same offer on both sides.
Old way vs Exchange
New partners
The old way
Fresh legal and a new campaign every time you want another publisher.
Exchange
Find and reach publishers already on Exchange. Share the live offer. No rebuild.
Optimizations
The old way
Write every payout, cap, geo, or pause. Wait for the other side to apply it.
Exchange
Change payouts, caps, geos, or pause on the live offer. Both sides see the same thing.
Tracking
The old way
Two systems. Discrepancy. Another postback per partner.
Exchange
Plug into our MMP once. No code. Publishers do not need their own MMP — GoKart syncs conversions.
What you get
Discovery. Live control. One MMP.
Find publishers
Reach supply already on Exchange without starting legal and campaign setup over.
Change it live
Payouts, caps, geos, and pause live on the offer. You do not wait on a thread.
MMP once
Advertisers plug into our MMP, no code. Publishers track in GoKart.
What Exchange is
One shared live offer. Not a DSP.
Direct deals between two GoKart accounts. Publisher-first. Full control on both sides.
Not a generic ad network. You share with a specific publisher.
Shares land paused. Nothing runs until they go live.
100% of the payout you name hits the publisher.
Share the next publisher on the same offer.
Find supply. Change payouts, caps, geos, or pause live. Plug into our MMP once.
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